JOSÉ CARLOS SÁNCHEZ RIZO
Different places. Different people. Different perspectives.
All of that has something to do with why I've never been interested in doing things simply because that's how they're ordinairily done.
I spent my early childhood in a house in Santiago de Cuba, surrounded by three generations of people and stories I was too young to fully appreciate.
However, their unconventional way of being has impacted my approach on problem solving in an undeniable way.
Some might say, I have an obsessive relationship with the persuit of work that actually means something. I believe creativity is as much about solving problems as it is about making things beautiful. When both happen simultaneously, my mind feels at ease.
I'm largely self-taught, driven by a rather unforgiving, self-imposed high standard of quality. Finding solutions that feel organic and visually compelling is what makes the process feel alive. Whether that means stripping something down to its essentials or exploring every possible direction until something finally clicks, I work until it works.
And if that means spending an unreasonable amount of time on a detail most people will never notice, then so be it.
A BIT OF BACKGROUND
Design, engineering & everything in between.
My background is a somewhat unconventional mix of electrical engineering, object design, graphic design, and quality assurance.
I've spent years learning how things work, why they fail, and what it takes to make them better. Somewhere along the way, technical precision and creative curiosity became less like separate interests and more like two sides of the same approach.
Still curious?